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Bobblehead Race

Bobblehead Race

The Bobblehead Race was created to promote AT&T text messaging. The concept is that cell phone users at the game will text in their guess at who will win the Bobblehead Race. To create this feature, I shot images of two cheerleaders, two band members, and Brutus in front of a green screen. I then altered them to make them look like bobbleheads. The backgrounds were also altered to look "toy-like" so that the end product had kind of a surreal animated quality to it.

Race 1

Race 2

Race 3

Race 4

Race 5